The New Jersey Landscape Contractors Association (NJLCA), a statewide organization dedicated to supporting and promoting professionals in the green industry, partnered with MBS to enhance their digital presence and community engagement.

With an active calendar of expos, networking events, and educational programs, NJLCA needed consistent, high-quality social media content to showcase member achievements, highlight events, and strengthen their connection with industry partners. MBS was brought on to develop a cohesive content strategy—combining professional photography, event videography, and curated social posts that reflect the association’s leadership, growth, and vibrant community.

Our photography team captured dynamic imagery at NJLCA’s annual trade shows, educational sessions, and member networking events. The visuals showcase the expertise, passion, and professionalism of New Jersey’s landscaping community.

These images are now used across NJLCA’s digital platforms, newsletters, and promotional materials, providing a consistent and polished look that reinforces the association’s credibility and industry leadership.

MBS produced video content for NJLCA’s events and social channels, including highlight reels, member interviews and educational clips. The videos present the association’s events, member collaboration and professional development activities for members, potential sponsors and the wider landscaping community.

The video content has helped expand NJLCA’s digital reach, making their events more visible and accessible to members, potential sponsors, and the broader landscaping community.

MBS implemented a structured social media plan designed to amplify NJLCA’s voice and visibility within the landscaping and green industry. Through curated monthly content calendars, event coverage, and storytelling-driven posts, we highlighted association milestones, member spotlights, and community initiatives.

Our approach combined educational, promotional, and event-based content—building recognition for NJLCA’s mission while fostering stronger engagement among members, sponsors, and followers across Instagram, Facebook, and LinkedIn.