SEO, Analytics,
& Precision Targeting

Just as continual evaluation is vital in all aspects of your business, it is equally indispensable in marketing. Constant performance tracking and data-driven decision-making on resource allocation are crucial to advancing your business. Integrating this analysis with strategies aimed at specific audience segments can revolutionize your company's marketing practices. At Marketing Business Solutions, our adept team of marketing analysts persistently monitors your website and social media metrics. We provide detailed quarterly reports and insightful analytics, empowering you to tweak your marketing strategy as needed to yield the best results. 

website analytics dashboard with data shown on tablet
website analytics dashboard with data shown on tablet

In addition to targeting and analysis, SEO is vital to your company’s visibility online on search engine results. These three marketing tactics work together to bring brand awareness to the right people and deliver new leads.

SEO
Tactics

Search Engine Optimization (SEO) involves enhancing your website and online profile to boost your company's visibility in pertinent search queries, thereby increasing organic search engine traffic. Internet searches are a primary means for potential customers to discover your company and navigate your website. 

SEO is essential to any robust digital marketing strategy, playing a crucial role in attracting targeted web traffic and generating quality leads. Search engines employ various factors to determine your website's ranking on result pages. Our comprehensive SEO offerings encompass: 

missing puzzle piece
Keyword Research  & Strategy

Keyword Research & Strategy

Back-End Optimization

Back-End Optimization

Link Building

Link Building

Off-Page SEO

Off-Page SEO

Local SEO

Local SEO

Google My Business Setup  & Optimization

Google My Business Setup & Optimization

Meta tag Optimization

Meta tag Optimization

Header tag Optimization

Header tag Optimization

Content Writing

Content Writing

Off-Page SEO

Off-Page SEO

Content Writing

Content Writing

Local SEO

Local SEO

Website
Analytics

Our dedicated team will gather, report, and interpret website data and user metrics. This analysis of website analytics allows us insight into user behavior across your website. It offers valuable information on visitor demographics, their site access devices, and numerous other insightful measurements. We furnish quarterly performance reports and provide valuable insights to ensure you have a clear understanding of your website's performance. 

website analytics dashboard with data shown on tablet
social media analytics dashboard of data on phones

Social Media
Analytics

Our skilled marketing team leverages advanced analytics tools to gain comprehensive insights into your business's social media footprint. Guided by data, we constantly evaluate these analytical reports to identify successful content and strategies and recalibrate our social media approach as required. 

We recognize that partnering with a marketing agency is a significant investment and understand the importance of transparency. To this end, we deliver quarterly reports offering insights into your performance across all your social platforms, ensuring you're always informed about our progress and your social media growth. 

Our analysts break down exactly what each metric means and provide a 360-degree, comprehensive view of our results. Metrics Include:

Clicks

Clicks

Follower Growth

Follower Growth

Engagement Rate

Engagement Rate

 Private Messages

Private Messages

Video Views

Video Views

Profile Views

Profile Views

Comments

Comments

Reach

Reach

Shares

Shares

Video Reach

Video Reach

Video Views

Video Views

Video Reach

Video Reach

Need to optimize your
search engine presence?

Contact us to see how Marketing Business Solutions can boost your rankings on search engines.